Proactive Sports Performance

This commercial installation for Proactive Sports Performance set a new standard for what a professional training facility can look and feel like. Twelve TVs were strategically positioned throughout the space to energize the environment and keep athletes and staff connected at every turn.


The standout feature of this project was the design and integration of two custom Seura mirror walls — a striking architectural detail that conceals hidden TVs seamlessly within the facility's interior. The result is a space that feels as refined as it is functional, with technology woven invisibly into the environment rather than imposed upon it.


Twelve independent audio zones give staff precise control over the sound in every area of the facility, from high-energy training floors to quieter recovery spaces. In public-facing areas, BrightSign software powers dynamic video and branded content across the displays during business hours, elevating the facility's professional presence.


The entire audio-visual ecosystem is unified through a Crestron automation system, operated effortlessly via iPads and in-wall touch panels. Two interactive touchscreen TVs support presentations and collaborative sessions, making the facility as capable in the boardroom as it is on the training floor.

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